Creative Content Writer in Coppell, TX at Brink's

Date Posted: 11/25/2019

Job Snapshot

  • Employee Type:
  • Location:
    Coppell, TX
  • Experience:
    At least 2 year(s)
  • Date Posted:

Job Description

Brink’s U.S., a division of Brink’s, Incorporated, is the premier provider of armored car transportation, currency and coin processing, ATM servicing and other value added services to financial institutions, retailers and other commercial and government entities.  The company has a proud history of providing growth and advancement opportunities for its employees.  We have a challenging opportunity for a Creative Content Writer.  

Job Summary:  
Our company is in need of a talented Content Writer to create compelling blog and editorial posts, white papers, product descriptions, social media content and web copy. We’re looking for someone who will help us expand our digital footprint and drive more value through online content. The ideal candidate should have a proven track record of producing pieces that increase engagement and drive leads. This position requires a high level of creativity, as well as the ability to use data-driven insights to write better material. The successful candidate should also be detail-oriented and committed to meeting tight deadlines. Preference will be given to those with a strong writing portfolio, bachelor’s degree and relevant work experience.

Content Writer responsibilities include conducting thorough research on industry-related topics, generating ideas for new content types and proofreading articles before publication.

Job Requirements

Key Responsibilities:
• Create (or collaborate) on a minimum number of resources/editorials per month
• Create content marketing campaigns to drive leads and subscribers
• Use SEO best practices to generate traffic to our site
• Work with Content Marketing Manager on the copy and creation of targeted content
• Work with Country leaders and marketing teams to produce content fit for Global audiences, as well as assist with localized content as necessary
• Regularly produce various content types, including email, social media posts, blogs and white papers
• Actively manage and promote our blog
• Edit content produced by other members of the team
• Collaborate with other departments to create innovative content ideas
• Submit work to editors for input and approval
• Ensure all-around consistency (style, fonts, images and tone)
• Update website content as needed
Minimum Qualifications:
• Bachelor’s degree in English, Journalism or related field
• Knowledge of digital marketing tactics, including SEO, email marketing and web analytics
• Excellent writing skills, as well as the ability to communicate and collaborate effectively
• The ability to consistently meet tight deadlines
• At least two years of experience writing for a B2B audience
Preferred Qualifications:
• Ability to speak multiple languages preferred, but not required
Professional Skills:
• Strong consultative, analytical and problem solving skills
• Excellent interpersonal/communication

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state or local protected class.